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More than half of young people pay attention to kitchen appliances

Young people affected by home culture improve their quality of life and happiness through small kitchen appliances. The survey of interested users of small household appliances in China Tiktok shows that,small household appliances have become the focus of attention of all ages.Among the “the post-00s generation”people aged 18 to 23, 50.5% focus on small kitchen appliances. Among people aged 24 to 30, more than half of people are interested in kitchen appliances.

In home life, the air fryer has become an important helper. The number of notes about “air fryer” in Xiaohongshu(Chinese social software) exceeded 1.07 million. From shopping guides to cooking recipes to food evaluation, the "hand-in-hand" teaching mode improves people's sense of well-being at home.

In addition, household sandwich machine, multi-functional boiler and breakfast machine entered the top 10 product ranking respectively.